Brand evolution with The Paleo Foods Co

 

The Paleo Foods Co commissioned Currah & Co to evolve the brand identity we originally created back in 2013. The new brand was launched with a design refresh of their hugely popular grain-free granola range in autumn 2021.

 
 

Strategy
Naming
Brand creation
Brand identity
Illustration
Packaging design
Advertising
Print
Website

 
currah-co-the-paleo-foods-co-grain-free-granola-pecan-zoom.jpg
currah-co-the-paleo-foods-co-grain-free-granola-low-sugar-zoom.jpg
currah-co-the-paleo-foods-co-grain-free-granola-cocoa-zoom.jpg
currah-co-the-paleo-foods-co-grain-free-granola-berry-zoom.jpg
currah-co-the-paleo-foods-co-grain-free-granola-low-sugar-illustration-zoom.jpg
currah-co-the-paleo-foods-co-grain-free-granola-berry-illustration-zoom.jpg
currah-co-the-paleo-foods-co-grain-free-granola-pecan-illustration-zoom.jpg
currah-co-the-paleo-foods-co-grain-free-granola-cocoa-illustration-zoom.jpg
2021-08-20-Paleo-GF-Visuals-Social-Low-Sugar-Shout.jpg
2021-08-31-Paleo-Email-Signature-v1@2x.jpg

Credits

Typography
GT Walsheim by Grilli Type.

All creative including illustrations
Paul Currah

 

© Copyright The Paleo Foods Co.

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