Design with Carter Wong
We’ve worked with award-winning studio Carter Wong on a number of design projects. Here’s one of our favourites.
Waitrose yogurts
Project background
Waitrose required packaging designs for their Thick & Creamy Yogurts range. The designs needed to reflect the mid level price point – not luxury, and not budget.
Project scope
Packaging concepts and development
Typography
Photo shoot direction
Artwork for production
The idea
Each flavour’s fruit was photographed on a homely and comforting table top, with the table cloth draping over the corner of the pack.
All work above © Copyright Carter Wong.